Qazaq Ballet Magazine as a Form of Creative Industry in the Field of Choreography

Abstract

There has been one of the main and only magazine dedicated to choreography art, its promotion and development for the last five years in Kazakhstan – Qazaq Ballet Magazine. The project is private and carries out most of its activities on its own initiative and at its own expense. The magazine has partners, including state theaters and museums, non-governmental organizations, educational, concert and design companies. Due to the vigorous activity of the magazine, the intellectual and cultural potential of the country is developing. The article highlights the activities of the magazine in 2021, which became a breakthrough in the development of new ideas and editorial spaces aimed at choreography art and education. In particular, we are talking about the online photo exhibition of theatrical photographers Métadance, which collected 35 works in five thematic sections. In addition, the magazine carried out video projects jointly with the Almaty State Art Gallery (“Memories of Shara”) and the Abai Kazakh National Opera and Ballet Theater (“Time of Ballerina”). The republican exhibition of children’s drawings “Dance of the Heart. Flight of the Soul,” held jointly with the Kazakhstan National Federation of UNESCO Clubs and the Almaty State Art Gallery. 1200 applications from participants from all over the republic were sent to the competition, and 75 works took part in the exhibition. As part of the exhibition, charitable and educational events were carried out with the involvement of pupils of social organizations. Important projects of the magazine are also research projects, which are the publication of articles on history, theory and criticism, as well as the publication of the anniversary calendar for 2022 “Kazakh ballet figures” and the book “Sylph of the Kazakh ballet. Creative portrait of Maira Kadyrova.” QBM is an innovator in the field of theory and history of choreography, has many plans for the development of the creative industries in Kazakhstan and is a potential trendsetter of opinions based on scientific research.